This is a rare early 20th-century antique Jewish Rosh Hashanah (Rosh HaShanah) postcard published by the Williamsburg Art Co., New York (Card No. 138, Printed in Saxony).

The postcard features a photo-gelatin collotype / color litho depiction of a man and woman sitting aboard an early Wright Brothers-style biplane airplane, scattering Rosh Hashanah greeting cards over a landscape. The card incorporates Hebrew greeting text (לשנה טובה תכתבו – "May you be inscribed for a good year"), English text ("A happy New Year"), and a 4-line Yiddish poem in the upper right inset box.

Avionics and early flight motifs combined with Jewish New Year greetings were exceptionally popular during the golden age of postcards (circa 1908–1915), symbolizing modern progress, optimism, and sending blessings near and far.

• Origin: Published in New York by Williamsburg Art Co., printed in Saxony (Germany).

• Age / Era: Circa 1908–1915 (Golden Age of Postcards / Early Aviation Era).

• Material: Cardstock paper with color lithograph/photo overlay printing.

• Condition: Unposted / unused back. Light corner/edge wear and minor age toning/spotting on the reverse consistent with age. Bright colors and clear image definition on the front. Overall Excellent antique condition.

Yiddish Text Translation

The Yiddish verse printed inside the scroll box in the top-right corner reads:

מיר זאַגן אײַך די בשורה אָן:

עס קומט אַ שײנע צײַט

פֿון ליכט און שײַן, פֿון גליק און פֿרייד,

די וועלט זי ווערט באַנײַט!

Translation:

"We bring you the good news: / A beautiful time is coming / Of light and shine, of happiness and joy, / The world is being renewed!"

Reference

• Book Title: The Yiddish Postcard: Viewing the Jewish World Through Vintage Postcards

• Author: Gérard Silvain and Henri Minczeles

• Page / Reference: Chapter on Festivals and Celebrations: Rosh Hashanah & Modernity, pp. 84–89 (discussing early 20th-century New York publishers including Williamsburg Art Co. and aviation/transportation motifs in Jewish New Year greetings).

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